I have decided on today's blog post to cover a topic that is frequently asked and that is 'how to become a blogger and be successful with it' due to my expertise in the field. By no means am I the greatest blogger of all time, well, I could be... Lol, but for real I have worked with many brands in the past, current and some collaborations are in the works, and the blogging comes with this. You can see a few of the brands I have collaborated with in the 'Collaborations' section of my site.
Less of the mumbling on, let's talk blogging, that's why you clicked this article right?
5 TOP TIPS:
1. No money, no problem. What I mean is if you are wanting to start blogging to get some pocket money or to pay bills or whatever then stop reading now! A brand may approach or respond to you with an offer that doesn't involve money (a lot more than people think) but instead free clothes, a discount code or perhaps something else. If you believe in the brand then why would the money matter so much to you, if you are going to promote the brand then a non-paid opinion will feel more genuine. I'm saying if you aren't famous don't get big headed and turn brands not offering money down because it's experience, networking and nice clothes for that matter. Charging is more applicable to huge figures who are contacted through agencies and if you're reading this that's most likely not you so let's continue.
2. Niche Market. To grow a following that will match your interests, whether that be make-up, fashion, music or kicking walls and so on you will need to target specific people. Hashtags are great for this, make the tags specific to the content you post to attract people also interested in those things. Following is also great and a fast method of gaining followers, on Instagram if you find a profile you like with the same aesthetics as you then follow them and a suggested users bar will drop down and from there you can check out more users alike. Lastly my favourite but most time consuming way of gaining new followers is simply interacting, mainly liking and commenting on photos under hashtags in your niche as this means people will appreciate your compliment and perhaps in return check out your content and drop a follow, works well! Do not buy followers, likes, comments or anything like so, in numbers you may come across impressive but legitimately not, what happens when a brand works with you thinking you have 20,000 followers and then you get them 2 profile views, in the long run it's pointless and you'll be frowned upon in the blogosphere.
3. Reach out. This is crucial for beginning bloggers, if you only have a small following then unless you have amazing content, very high engagement or get lucky then chances are brands will not message you. To gain first hand experience to add to your portfolio, I suggest creating a professionally written message that tells the brand a bit about you and rather than DM - email them, it's much more professional. Do not go hunting for freebies, respect whatever the brand has to say and hopefully you can get something lined up to use for future reference and also for other brands to see you've done blogging before for different companies increasing your accounts attractiveness.
4. Engaging posts for your audience. Nobody wants to hear what you had for breakfast so post about things that are interesting, you get the point, next...
5. Don't overload. This is a mistake I have made but I'm fixing it, once you get blogging going and brands are getting involved with you a lot do not accept every offer for the sake of it and fill your feed with sponsored posts because this way your audience will feel as if you are constantly getting them to buy things and you are being false thus leading to a decrease in activity and following. Posting personal posts will counteract this effect so make sure to keep your blogging balanced.
Well that's all for now, happy blogging and let me know what you thought of my first post on here.
Check out my instagram: @cameronglasgow6 or email me at email@example.com if you have any questions or proposals.